We’re fortunate to be living in a time when more people recognize the impacts of their choices on the environment. Eco-friendliness has moved on from becoming a niche concern to a mainstream requirement, with many major brands now employing some sustainability practices as part of core values.
Today, finding sustainable fashion pieces is easier than ever, with more choices out there for discerning individuals. Loungewear is an exceptionally worthwhile pick for starting your sustainable fashion journey since such pieces are often very close to our hearts, given that we wear them during our unguarded moments at home.
Thankfully, Gelato Pique’s commitment to ethical luxury means that you can get luxe loungewear pieces that are meaningfully sustainable and made to last. As a modern Japanese brand of loungewear, we prioritize products that are crafted with care and consideration, using sustainable practices to minimize our environmental impact.
If you’re still building out your wardrobe, follow these tips to build a loungewear collection that’s both a joy to wear and win for our planet:
Buy Less, Choose Better
Rather than filling your closet with low-quality, short-lived items, invest in fewer, higher-quality pieces with construction, materials, and designs that will last for thousands of wears. Look for sturdy stitching, timeless cuts, and durable yet plush materials that will afford you luxury comfort for years.
It also helps if the designs and prints on your loungewear reference things you enjoy. Gelato Pique’s luxury collections include special editions featuring beloved ageless characters from Peanuts, Sesame Street, and Dick Bruna’s Miffy that will put a smile on your face each time you put on your loungewear.
Choose Natural Fabrics or High-Quality Synthetics
When made to a high standard, fabrics like organic cotton and bamboo yarn offer longevity as well as a luxurious feel that isn’t easily matched by synthetic materials. If you have to go with loungewear that incorporates synthetics, go for very high-quality pieces that will last for multiple seasons. In any case, avoid cheap synthetics since garments made from these have short lifespans while also creating serious sustainability challenges at their disposal.
Timelessness—Not Trendiness
While fast fashion items may seem appealing, as the years go by, you will often find it harder to integrate them into your wardrobe or lifestyle, either because they become dated or because their construction isn't up to the task. You might think this is a nonissue for loungewear, but you will be glad to have loungewear that’s just as stylish as anything else you have. With more people wearing their loungewear outdoors on errands or as a stylistic statement, you’ll find timeless, high-quality loungewear to be a lasting investment.
You can see just how much Gelato Pique values timeliness in its collections, with IP collaborations that have withstood the test of time. Some of its special collaborations include iconic brands like Pokemon, Super Mario, and Animal Crossing, with pieces that are not only stylish but offer an appeal that will last for years.
Support Ethical Production Practices
Choosing loungewear from brands that truly value ethical labor and material sourcing practices is a key part of sustainable shopping. Gelato Pique has long demonstrated a serious commitment to ethical production, ensuring that every piece is made responsibly and with care for the environment as well as workers involved in creating their luxe loungewear pieces.
Repair, Don’t Replace
Minor issues like a small tear or loose seam shouldn’t be a reason to discard your loungewear. Unfortunately, in today’s era of fast fashion, many pieces are practically irreparable or simply not worth one’s time to fix. To get around this, get quality loungewear tops and bottoms that are built to last. Your loungewear pieces will go so much further before requiring mending and, if they do, the repairs will be worthwhile.
Take Care of Your Clothes
Even the best-constructed loungewear will have a hard time standing up to abuse. Taking care of your clothes by following their care directions can dramatically extend their life, potentially making them wearable for many years.
To maintain your loungewear’s fit and feel, wash them in cold water, avoid harsh detergents, and air dry when possible. You’ll preserve the fabric’s softness and get many more wears out of them. As a bonus, you’ll also reduce your energy consumption, reducing your environmental footprint even further.
Offer Sustainable Loungewear as Gifts
Looking for the perfect gifts for everyone important in your life? Gelato Pique offers luxurious, loungewear that’s not only timeless but also sustainably produced. Whether it's a cozy outfit set featuring recognizable pop culture characters or a plush robe, these timeless pieces are gifts that anyone would love. You’ll be giving your loved ones something extraordinary and reducing your environmental impacts in one go.
Gelato Pique Melds Timeless Style with Sustainable Fashion
The Japanese are known the world over, not just for their attention to detail but also for their cultural emphasis on quality and oneness with the environment. All of these qualities come through in Gelato Pique’s diverse collection of offerings.
Gelato Pique is one of the few loungewear brands out there that truly combine luxury comfort with sustainability, ensuring that each piece is crafted to last a lifetime. Our brand explores all aspects of garment longevity and the minimization of environmental impacts, putting effort into everything from the sourcing of raw materials to the selection of cuts and construction techniques. For the discerning few who seek chic relaxation and sustainability in one package, Gelato Pique is truly a timeless choice.